What’s the difference between clicks and leads?

A Click is recorded when someone searches in Google and clicks on your ad. 

A Lead is recorded when someone either fills out a form or calls the call tracking phone number in the ad. 

You will be able to track both Clicks and Leads through the various reports and dashboards we provide to you.

Article ID: 18
Created: Tue, Jan 29, 2013
Last Updated: Wed, Jun 24, 2020

Online URL: https://qiigohelp.com/article.php?id=18